As If Productions (AIP) is the web studio of Tod Foley, specializing in the development of custom interactive systems.
Founded in 1991, AIP has designed and produced immersive websites, virtual worlds, roleplaying games, CD-ROM games, LARPs and live interactive events for clients including Comedy Central, 20th Century Fox Films, Sony/Epic Records, Times-Mirror Magazines, Walt Disney Records, Revelations Entertainment, Iron Crown Enterprises, and The WELL. No matter what type of interactive system you have in mind, we're here to bring it to life.
The word "Interactive" has been applied to virtually everything, from electronic toys to sophisticated works of tech-art. But what exactly is "Interactivity"? The computer has been described as "an interactive tool". But if I pick up a hammer and feel its weight in my hand, am I not interacting with the tool?
Support the game designs and theoretical work of As If Productions. Written especially for roleplayers, GMs, game designers, artists and neophiles who are interested in experimental applications of narrative engineering.
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