Interactive Worlds & Immersive Obsessions

Apr 17, 2025

As If Productions is an interactive design and development studio specializing in internet-based sites, services, content, games, events and environments.

Founded in 1991 by game designer & programmer Tod Foley, AIP has developed immersive websites, interactive virtual worlds, roleplaying games, CD-ROMs, viral marketing campaigns and live promotional events for clients including Comedy Central, Sony/Epic Records, 20th Century Fox Films, Times-Mirror Magazines, Revelations Entertainment, Walt Disney Records, Electric Communities, The WELL, and The Electronic Cafe International. No matter what type of interactive system you have in mind, we’re here to bring it to life – from design and development to webhosting and support.


Websites & Online Environments

Dynamic Database-Driven Websites using PHP, Javascript, jQuery, MySQL, ActionScript, PERL, XML/RSS, AJAX/DHTML and hybrid-language approaches. Custom Content Management Systems, Blogs, Magazines, Catalogs, Directories, Intranets, Widgets, Advertising Systems, Interactive Games and Object-Oriented Environments.

Custom Software Design & Programming

Custom Drupal Modules, automated webserver applications, standalone desktop applications and client-server systems for Windows and UNIX/Linux.

Open-Source Script Modification

Visual Redesigns, System Integration, Database Modifications, Function Tweaks and Custom Features for Drupal, OSCommerce, WordPress, PHPNuke, and other open-source systems.

WordPress-to-Drupal Migration

Experts in site conversions from the popular WordPress blogging software to the more robust Drupal Content Management Framework.

Games, Events & Contests

Consulting, design, programming and production services for interactive games, events, gameshows, performances and contests featuring live online players/participants.

Axis CMS

A lightweight customizable and affordable CMS for small businesses, allowing budget-conscious business owners to gain dynamic control of their websites without spending an arm and a leg.

Webhosting

Hosting packages for all types of websites, from personal presence sites to large automated systems equipped for secure e-commerce. All packages include 24 hour tech support and comprehensive website control panel.


“This is the game that moves as you play.”- John Doe

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Roleplaying Games – Where’s the Art?

Roleplaying Games – Where’s the Art?

Over at Coming Out of the Basement, Jack Stephenson-Carr is engaging in an in-depth analysis of the question (and the assumptions behind the question): "Are Roleplaying Games Art?" Here's my take on it. Certainly they are, if they convey meaning. But they're not...

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Stat Conversion – 1d100 to Powered by the Apocalypse

If you're interested in running oldschool characters in a PbtA system, or using PbtA moves in a d100-based game, you need a way to convert stats and moves between the two systems. Here is my 1d100 to PbtA Stats conversion table... 1d100 AW10 AW7 01-03 = -2 = -5 04-09...

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The Difference between Narrative and Story

The words "Narrative" and "Story" are often used interchangeably, but they are not synonymous. A Narrative is a set of event-types and ideas, typically related and selected for thematic purposes but not necessarily sequential nor dramatic. It is open-ended. Narratives...

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