As If Productions (AIP) is the web studio of Tod Foley, specializing in the development of custom online interactive systems.
Founded in 1991, AIP has produced immersive websites, virtual worlds, roleplaying games, CD-ROM games and live promotional events for clients including Comedy Central, 20th Century Fox Films, Sony/Epic Records, Times-Mirror Magazines, Walt Disney Records, Revelations Entertainment, Iron Crown Enterprises, The WELL and The Electronic Cafe International. No matter what type of interactive system you have in mind, we're here to bring it to life - from concept and development to webhosting and support.
In the first installment of this series, we looked at the differences between Story, Narrative, and Narrative Structure. A Narrative Structure is the shape and purpose of a Story, absent the mundane, non-archetypal details. As for "Narrative" vs "Story", some banal but substantiating links I found were this and this.
But for my money (and politics aside), the most interesting one by far was this
Draconic is a new online magazine dedicated to the roleplaying OSR (Old School Renaissance) and the fifth edition of Dungeons & Dragons, featuring articles by Venger Satanis and other regular contributors. The site also supports photogalleries, Youtube videos and MP3 audio uploads for podcasts. Publisher Korth'thalis wanted a site that was well organized, easy to administer, and looked bad-ass. With Drupal 7 and a custom theme, we delivered.
The purpose of AllReality.com is to help scientists and non-scientists discuss physics and consciousness in the context of theories that explain research results in both of these fields. The site both archives the monthly meetings held by the All Reality Study Group in Santa Monica, CA, and serves as an online companion for the topics discussed at those meetings.
In 2014 The portfolio site of the architectural engineering firm StructuralFocus was migrated to a Drupal 7 framework. The Drupal infrastructure allowed us to add a variety of new features, and improved the site's performance speed immensely.
Possibly the most challenging theme job ever undertaken by AIP, the design for the new Al-Jazirah site was based on a RTL (right-to-left) Wordpress theme which needed to be converted to a Drupal theme while retaining all of its bells and whistles (sliding scrollbars, slideshows, etc).
When the Queen Latifah show needed an interface for browsing and annotating viewer submissions including both images and video, AIP was brought in by Digital Kitchen to provide it. The interface, hidden from public view, allows show producers to search and sort through hundreds of submissions arriving daily, and to share notes on which submissions might make good guests for the show.
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"Maybe all systems - that is, any theoretical, verbal, symbolic, semantic, etc. formulation that attempts to act as an all-encompassing, all-explaining hypothisis of what the universe is about - are manifestations of paranoia."